What is Smarketing? Simply put, “Smarketing is the process of integrating the sales and marketing processes of a business.”Continue Reading
Which in this case, stands for: Oh… My… Google! Yup, that’s right, Google has done it again!
“What did Google do?”, you may ask. Valid question. Well, we’re about to fill you in!
Is it winter hibernation? Political uncertainty? Too many public holidays? Or is it just a lack of marketing efforts? There are a few factors that are being blamed for a decrease in business over the last few months.Continue Reading
Decisions. We make them every day. We are surrounded by choices daily and it’s important we have all the facts before we make any decisions.Continue Reading
Gone are the days where one level, one-dimensional marketing strategy would work. You and your business are UNIQUE which means you need a strategy that works FOR YOU AND YOUR BUSINESS!Continue Reading
Simon says: “Imagine a world in which the vast majority of us wake up inspired, feel safe at work and return home fulfilled at the end of the day.” Well, it’s actually Simon Sinek says, but let’s be honest, how many of us can relate to the above statement?Continue Reading
Hello you wonderful people of the world and welcome to our first official blog post of 2019. With the New Year in full swing and well underway, we thought it vital to start off the year with an insightful post that delivers on value. Thus the “What Is a Sales Funnel?” blog was born.Continue Reading
We are in the final few weeks of the year now, 2018 is packing its bags and getting ready to leave us all behind. Pretty soon we will all be on holiday spending time with our family & friends, celebrating Christmas and welcoming in the New Year. So before we say our final goodbye to 2018, we thought we’d take a look back at some of the awesome moments & achievements of the past year.Continue Reading
It is a well known fact that the digital industry is constantly evolving at super speed with new technologies and innovations. It may seem daunting to try and keep up, but in this industry, you have no choice but to do just that! With the end of 2018 fast approaching, we thought we’d get a head start on 2019 and let you know the latest trends to lookout for come next year.Continue Reading
In our previous blog post we spoke about Spring Cleaning Your Marketing, so we thought the next best thing to follow on from that would be...dun dun dun…Your Marketing Calendar. So for example, now would be a good time - if you haven’t done so already - to plan ahead...Continue Reading
If you are part of the Metis family, then you will know how much we LOVE Google Analytics as the website tracking and analysis it provides are mind-blowing. But just because Google Analytics is already such powerful tool, it doesn't mean we are not looking at ways to...Continue Reading
Spring is considered a time for new beginnings, a chance for re-organising and getting some sort of structure in place for your life and surroundings.Continue Reading