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Bad Data = Bad Decisions

Bad Data = Bad Decisions

Decisions. We make them every day.  From the trivial, “am I going to wear my Adidas or Nike sneakers today?” to the more personal, “do I send my child to a private or public school?”, or when it comes to business “should I be throwing more budget into my LinkedIn...
Let’s Get Granular

Let’s Get Granular

We all know what the term ‘Granular’ means, right?  Well, we’ll have you know that it has nothing to do with wheat, rye, oats or any other type of grain for that matter. And although we’re all for a healthy balance of grains in your diet, we would also recommend a...
What Is A Sales Funnel?

What Is A Sales Funnel?

Hello you wonderful people of the world and welcome to our first official blog post of 2019.With the New Year in full swing and well underway, we thought it vital to start off the year with an insightful post that delivers on value. Thus the “What Is a Sales Funnel?”...
2018 in Retrospect

2018 in Retrospect

We are in the final few weeks of the year now, 2018 is packing its bags and getting ready to leave us all behind. Pretty soon we will all be on holiday spending time with our family & friends, celebrating Christmas and welcoming in the New Year. So before we say...
Spring Clean Your Marketing

Spring Clean Your Marketing

Spring is in the air – and I have the allergies to prove it. A time where nature awakens, flowers bloom in all their wondrous pollen filled glory, warmer days come – and go, this is Cape Town after all – and people feel the sudden urge to clean up...